The vibrant 45-second online video showcases the new Adidas F50 football (soccer) boot, with subtle & abstract stadium elements, light trails, and the opportunity to see the boot in situ, doing the job it was created for—playing the globally beloved sport.
Credits
| Duration: | 00:50 |
| Client: | Adidas |
| Agency: | Riot 180 |
| Director: | Süperfad |
| Creative Director | Adam Parry |
|
Art Director | Clayton McDermott |
|
3D | Jerome Haupert, Rodi Kaya, Anders Freij, Tobias Meier, Weles Bussett, Maelys Faget |
|
Compositors | Richard Frazer, Ian Sargent |
|
Assistant Producer | Samantha O'Keefe |
|
Producer | Josephine Gallagher |
|
Executive Producer | Stuart Robinson |
|
Audio | Resonate Studios |